Electoral Math
Reality-BasedTM Political Numbers from Nicholas Beaudrot

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Nedrenaline

It's a good thing that Lamont's first ads are running in May, when more people watch television, even if it's further away from the primary date. Building name recognition and buzz are what's important at this point. Too bad he couldn't get on the air before the Grey's Anatomy finale. Maybe he'll run a couple during the last episode Idol this spring.

Watching these ads, it's clear that Bill Hillsman (who wrote ads for Paul Wellstone's first campaign, Jesse Ventura, and Ralph Nader—hey, two out of three ain't bad)thinks about campaign advertising differently than most political ad-makers. The Lamont ads are geared to make you remember them, and talk policy just long enough that you have a idea of what Ned Lamont (and Joe Lieberman) stand for. Why Hillsman doesn't do more political ads is beyond me.


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Last updated by Nicholas Beaudrot on 09:15 18 May 2006
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